Events Management An Introduction 1st Edition by Charles Bladen
Format: Downloadable ZIP File
Resource Type: Test bank
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Events Management An Introduction 1st Edition by Charles Bladen
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ISBN-10041557742X
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ISBN-13978-0415577427
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Up to date occasions administration is a various and difficult area. This main new introductory textbook is the primary to totally discover the multi-disciplinary nature of occasions administration and to offer all the sensible expertise {and professional} information college students want to achieve the occasions trade.
The e-book covers each kind of occasion studied on an Events Management course, together with sports activities, music, the humanities, company occasions, tourism, and the general public and voluntary sectors. It introduces the important thing points dealing with the modern occasions trade, from well being, security and threat administration to sustainability to creating a market-oriented enterprise, with each subject delivered to life by way of case-studies, private biographies and examples of greatest apply.
Written by a workforce of authors with a few years of trade expertise, it introduces the sensible expertise required in each core space of occasions administration, together with advertising and marketing, finance, mission administration, technique, operations, occasion design and human sources. A companion web site for the e-book features a dazzling array of extra options, together with self-test questions, audio interviews with key trade figures, extra case-studies and PowerPoint slides for every chapter. Events Management: An Introduction is the important course textual content for any occasions administration program.
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