Managerial Economics and Strategy, Global Edition 2nd Edition Jeffrey M. Perloff 2018 – TESTBANK

Test Bank For Managerial Economics and Strategy, Global Edition 2nd Edition Jeffrey M. Perloff 2018

1. ISBN-10

   1292159146
2. ISBN-13

   978-1292159140

A Problem-based Method that Incorporates Contemporary Theories and Practical Examples

Managerial Economics and Strategy demonstrates how economic concepts affect business choices with examples and real-world problems. Future managers will particularly benefit from emphasis on pricing, game theory, management behavioral economics, agency and contract theory, and game theory. A systematic approach to solving significant managerial or economic challenges is demonstrated through Q&As, whereas in-text examples and boxed mini-cases employ real data to demonstrate the application of fundamental economic principles.

Completely updated and improved, the Second Edition now includes sections on opportunistic behavior, corporate social responsibility, and innovation in addition to new supply-and-demand curves. Additionally, it includes spreadsheet exercises, end-of-chapter questions, examples, and additional learning objectives.