Introduction to Sport Marketing-Test Bank

Introduction to Sport Marketing is a extraordinarily accessible textual content material that presents the essential factor concepts and devices of sport promoting. Written by an educated in sport administration and promoting, it combines clear explanations with case analysis, exercise routines,  and illustrations, highlighting the methods related to the non-profit, expert, and authorities sectors of sport. In addition to to addressing standard sport promoting concepts, the textual content material moreover affords a novel chapter on vanguard ideas and utilized sciences in new media sport promoting.

Written for readers new to sport promoting or firstly of their careers, the textual content material equips the reader with a sturdy knowledge basis.

Introduction to Sport Marketing ought to be the first stop on any beginner sport administration and promoting scholar’s learning guidelines.