Digital Marketing Strategic Planning & Integration Second Edition by Annmarie Hanlon – Test Bank

Test Bank for Digital Marketing Strategic Planning & Integration Second Edition by Annmarie Hanlon

1. ISBN-10

   1529742803
2. ISBN-13

   978-1529742800

3. Annmarie Hanlon teaches Digital and Social Media Marketing on the Cran area Faculty of Administration and is a practitioner engaged on digital advertising technique and social media initiatives with regional, nationwide and worldwide organisation

   Initially a graduate in French and Linguistics, she subsequently gained a Masters in Enterprise Administration, specializing in advertising planning. She studied for the Chartered Institute of Marketing Diploma for which she gained the Worshipful Firm of Market’ award for the most effective worldwide outcomes. As an early adopter, working in ‘on-line advertising’ since 1990, Dr Hanlon is a Fellow of the Chartered Institute of Marketing, a Member of the Marketing Institute Eire and a Liveryman of the Worshipful Firm of Market. A previous winner of the M Scholarship, her analysis pursuits embrace the strategic use of digital advertising and social media in organisation variations in apply between generations and moral points in apply.