Essentials of Strategic Planning in Healthcare, Second Edition Jeffrey P. Harrison
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- ISBN-10 : 1567937918
- ISBN-13 : 978-1567937916
Essentials of Strategic Planning in Healthcare, Second Edition,totally explains strategic plan growth and implementation—from conducting an environmental evaluation to speaking the plan to stakeholders—in addition to the components that affect strategic planning effectiveness, together with organizational tradition, doctor involvement, and planning throughout the continuum of healthcare companies.
This re-creation discusses reform-driven modifications that affect strategic planning, together with the appearance of accountable care organizations and patient-centered medical houses. By means of the revised and up to date complete case examine woven all through the e-book, readers acquire hands-on understanding by making use of what they study as they go. Accompanying workouts take a look at comprehension and reinforce key ideas.
Extra updates embrace:
New, real-life case research that complement the great case examine that varieties the inspiration of the e-book A brand new chapter on healthcare advertising and marketing that discusses the integral position advertising and marketing performs in strategic plan implementation New well being data know-how content material, together with protection of massive knowledge, the growing use of cell gadgets in healthcare, the expansion of telemedicine companies, and the significance of the affected person portal Dialogue of new applied sciences used to speak the strategic plan, together with the corporate intranet, videoconferencing, webcasts, and different digital media Expanded dialogue of hospital–doctor integration fashions and the strategic benefits of partnering with physicians Elevated protection of pay-for-performance initiatives and associated terminology, together with the Donabedian framework for high quality, nurse-sensitive affected person outcomes, therapeutic alliances, and value-based buying